Egyptian satirist Bassem Youssef is one of the most prominent opponents of Egypt’s government. His steely green eyes belie his Arab roots, and his English suggests a Westernness uncommon among most Egyptians. It is unsurprising, then, that viewers and readers give so much weight to his opinion. Youssef’s weekly television program “Al-Bernameg,” literally “The Program,” apes “The Daily Show with Jon Stewart” in style and tone. Its purpose is simple: to shed light on Egypt’s shape-shifting government. Unfortunately, Egypt’s conservative culture and restrictive regime are hesitant to embrace Youssef’s brand of radicalism, tampering his potential for influence. If Youssef hopes to maintain his standing, he must be mindful of the differences between his audience and “The Daily Show’s” and adjust his comedic approach appropriately.
Recent developments have brought the comic much attention. Two weeks ago, “Al-Bernameg” was pulled from the air without explanation — the second time the show has been suspended. Foul government involvement is suspected. The following week, Youssef published an opinion article in the Egyptian newspaper Al-Shorouk, examining Putin’s relationship with Western nations. Astute readers discovered the work to be plagiarized from Politico. His mistake lent credence to the Egyptian government’s criticism of his role as a traitor in the revolution, crippling Youssef’s unsteady footing. His decision to plagiarise was senseless, but his reputation should not suffer for it. The satirist has done too much good to be censured for one wrong.
Youssef must remember the motive behind his humor. He does not intend to undermine the government, but rather inform his viewers and readers of the injustices in Egypt’s leadership. “Al-Bernameg” is a call to action, albeit a funny one. If he hopes to reach the largest audience, he ought to be conscious of his viewers. In the month of shows before “Al-Bernameg’s” sudden hiatus, Youssef started utilizing more swear words (a move taken from “The Daily Show” playbook that has been critically received in Islamic Egypt) and became increasingly volatile, reminding viewers that his program is not intended for children.
However, Egypt’s youth has been the most pointedly anti-government demographic and his biggest supporters. Youssef needs their support, and Egypt’s fate depends on them.
The Egyptian government alone administers enough damage to Youssef’s reputation — he must be careful to not permit his recklessness to contribute to his destruction. Youssef is in a position to direct progress — he should not allow attempts at suppression to deter his resolve. Egypt needs his voice. If he remains silenced, whether by his own actions or the government’s, the voice of Egyptian media will be unified in the hands of a lone proprietor. There is no humor in that.
A version of this article appeared in the Tuesday, March 25 print edition. Omar Etman is a deputy opinion editor. Omar’s Oration is published every Tuesday. Email him at [email protected].
